Moe's, great to meet and thank you for your consideration.
The thinking enclosed here is to serve as a starting place for our creative evolution of:
Further, I have enclosed a series of video examples from my portfolio that speak to this campaign’s visual aesthetic as well as overall execution. Each example is organized based on the creative ask at hand. I hope the team will find that these works highlight both my diverse background as well as the depth of creativity that I will bring to this upcoming collaboration.
I am looking forward to rolling up my sleeves and getting to work!
So often spots are cluttered. Packed with too many ideas and too much information that distracts from the heart of the message at hand. Within this campaign we have an opportunity, as well as the responsibly, to focus on the inherent core, excitement and mystery within each of the visual narrative vignettes that we will be creating.
This campaign is going to be great because we’re starting from something that’s already really good. I am so excited that you have shared this brand campaign with me and I would love to collaborate closely with the team in order to make these spots a reality.
I look forward to hearing from you and please don't hesitate to reach out if you have any questions.
Let's go shoot!
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